E2C Blog

Endure to Cure Partners with World Wide Motion Pictures

We just wanted to share the exciting news about our new partnership with World Wide Motion Pictures Corporation to promote the Spring 2013 release of the award-winning feature film, Ways to Live Forever.

WWMP has generously agreed to share a portion of the gross revenues from this film to benefit Endure to Cure’s Small Miracles Program, which provides customized gifts or experiences to children who are undergoing cancer treatment.

Ways to Live Forever is based on the best-selling children’s novel by Sally Nicholls about an adventurous 12-year-old named Sam who has leukemia. This uplifting film centers on Sam’s journey with best friend Felix through a series of particularly poignant and sometimes humorous moments, as his life, and his outlook on life, are transformed by his inspiring fight against cancer.  The film stars critically-acclaimed actors Ben Chaplin (The Thin Red Line, The Truth About Cats & Dogs), Greta Scacchi (The Player, Emma), and Robbie Kay (Pirates of the Caribbean: On Stranger Tides).

Here’s the Exciting Opportunity:  WWMP will donate 70% of proceeds (no, that’s not a typo!) to Endure to Cure from private screenings hosted on our behalf.  Funds raised from screenings will go towards creating Small Miracles (in your community when possible).  If you are interested in hosting a screening at your local theater, your home, or anywhere else you can rally viewers and play a DVD, please contact us!

Please check out the Ways to Live Forever web site and follow the movie on Twitter and Facebook.